Welcome to the Baby Boomer Business Podcast – the go-to show for anyone over 50 who’s ready to start, grow, and run a business they love.
I’m Jane Gardner, and at 67, I’m living proof that it’s never too late to launch your dream business. I’ve been an entrepreneur for years, and I know the excitement — and the challenges — of building something from scratch. Now, my mission is simple: to help other baby boomers turn their ideas, skills, and life experience into successful, fulfilling businesses.
Why I Started This Podcast
When I started my own entrepreneurial journey, I quickly realized there were plenty of resources for young startups — but not much that spoke to those of us starting later in life. Many people over 50 want to start a business, but they’re unsure where to begin, worried about technology, or simply need a confidence boost.
This podcast was born to fill that gap — offering practical tips, real-life success stories, and proven strategies tailored to the unique strengths and needs of baby boomer entrepreneurs.
What You’ll Find Here
- Mindset Tips – Building the confidence to launch and grow at any age.
- Business Strategies – How to start, run, and scale your home-based business.
- Customer Insights – Finding and keeping the customers who value what you do.
- Success Stories – Interviews with inspiring baby boomer business owners.
- Marketing Ideas – From podcasting to social media to good old-fashioned networking.
Our Mission
To empower, educate, and inspire baby boomers to start their “second act” with confidence — creating businesses that bring financial freedom, personal fulfillment, and a sense of purpose.
Let’s Build Your Next Chapter
Whether you’re still dreaming about your business or already taking your first steps, you’ll find tools, resources, and encouragement here to help you move forward.
🎙 Listen to the Baby Boomer Podcast wherever you get your podcasts, and start building the business — and the life — you’ve always wanted.
And if you’re ready to take the leap, grab my free Start Your Business After 50 Checklist at BabyBoomerPodcast.com/start and let’s make it happen together.
Upcoming Events
JAN
15
Senior Entrepreneurs Meetup
123 Business Lane, Suite 100, NY
10am – 12pm
FEB
20
Retirement Planning Workshop
456 Wealth Ave, Suite 200, CA
1pm – 3pm
MAR
10
Networking for Seniors
789 Connect St, Suite 300, TX
2pm – 4pm
About Our Podcast
The Babyboomer Business podcast is dedicated to empowering seniors to embark on their entrepreneurial journeys. We explore the unique challenges and joys of starting a business later in life, providing insights and inspiration for those looking to achieve their dreams.
Target Audience
Our podcast caters to individuals aged 55 to 75, focusing on those interested in entrepreneurship, personal development, and financial independence. We aim to inspire and support seniors in their business endeavors.
Weekly Interviews
Each week, we feature interviews with successful babyboomer entrepreneurs and influencers who share their stories, tips, and strategies for thriving in the business world. Tune in to gain valuable insights and motivation.
Business Challenges
We discuss the common challenges faced by seniors starting a business, including financial hurdles, technology adaptation, and market competition. Our goal is to provide practical solutions and encouragement to overcome these obstacles.
Success Stories
Listen to inspiring success stories from our guests who have turned their passions into profitable businesses. These narratives serve as a testament to the potential for success at any age, motivating our audience to take action.
Community Support
Join our community of like-minded individuals who are navigating the entrepreneurial landscape together. We offer resources, networking opportunities, and support to help you succeed in your business journey.
Future Goals
Our vision is to expand our reach and provide even more resources for seniors looking to start their businesses. We aim to create a platform that fosters collaboration and growth among babyboomer entrepreneurs.
Join Us
Subscribe to the Babyboomer Business podcast on iTunes and become part of our growing community. Together, we can inspire and empower each other to achieve our business dreams in our golden years.
Contact Us
For inquiries, feedback, or to share your story, please reach out to us through our website. We love hearing from our listeners and are here to support you on your entrepreneurial journey.